Privacy Policy

We take your data protection seriously

Applies to: User Research

Dawn User Research Privacy Policy

Dawn carries out research such as user research and concept testing for our products and services on a voluntary or incentivised basis. During these activities, we process your personal data. Below you will find general information on this processing. However, please note that detailed information is provided prior to the specific research activity.

Categories of personal data

Data provided by you:

  • Full name
  • Email
  • Phone number
  • Job title
  • Country
  • Condition area (Disease/Disorder/Syndrome)
  • And any other data relevant to the specific projects the research is for.

Data collected about you through cookies and 3rd party tools:

  • Web behaviour
  • IP address

Purpose of the data processing:

  • To gather relevant research insights that will help to continuously improve the existing and potential customer experience with Dawn services.
  • To create, validate and test new concepts or solutions that will be offered to existing and potential Dawn customers.

Legal basis

The legal basis for processing data is consent.

Retention period

In the case of voluntarily applying to be part of future research studies through Dawn recruitment surveys, we store your personal data as long as you wish to remain in the user research contact list. You have the right to withdraw from the contact list at any time.

When only participating in specific project research studies, your personal data will be stored in its identifiable form for a period of up to 12 months before it is encrypted (pseudonymised), depending on the research consent agreement terms.

You have the right to withdraw your personal data from the research study any time.